Sarah Grace McCandless

Teller of Stories. Yours. Mine. Ours.

Digital Strategist. Social Media Expert. Brand Marketing Guru. Seasoned Writer. Published Author.

Poor Man's Tina Fey. Dog Mom to Nancy Drew.

Your New Best Friend.

CAREER HIGHLIGHTS

Director, Global Product Management, Digital Solutions | SYKES | Portland, OR / Tampa, FL | 8/2015 - present

  • Strategic development and execution of global digital customer care and service solutions, including social networks, community forums, and consumer review sites, for clients in technology, telecommunications, financial services, healthcare, retail, and travel industries.

Brand / Digital Marketing Consultant | Various Clients | Portland, OR | 7/2014 - 8/2015

  • Brand definition and positioning, website content development, social media strategy and content creation, email campaign management.

Director of Social Media | Swift | Portland, OR | 4/2011 - 7/2014

  • Development and execution of social media strategies and content for global and national clients including Nike, Starbucks, Nestle, HTC, and REI.

Marketing Consultant | Animal Planet | Silver Spring, MD | 1/2006 - 4/2011

  • Marketing project lead in support of on-air programming, including management of creative briefs and  budgets for on-air, online, print, and OOH marketing initiatives.

Online Brand Manager | New Media Strategies (now MXM) | Arlington, VA | 6/2004 - 9/2005

  • Development and execution of viral marketing campaigns and word-of-mouth campaigns for clients including NBC, FX, Bravo TVSony, Levi's, Dodge, and Audi.

Marketing Director | Dark Horse Comics | Portland, OR | 4/1999 - 3/2014

  • Created and implemented marketing campaigns for graphic novel publisher of Star Wars, Sin City, 300, Hellboy, Buffy the Vampire Slayer, and other titles.

 

Additional details available on LinkedIn. Work samples available upon request.